Making memories with HP's Family Printer
With HP's release of their updated photo printer, DesignKitchen was tasked with creating social posts that focused on families with young children. In our posts, instead of focusing on the prints, we told stories that revolved around how millennial families create meaningful bonds through print, delivering unforgettable memories that last.
The client was thrilled with these posts and mentioned that they turned out exactly as he had envisioned them to be. These posts opened the doors for HP to trust us in making more highly produced pieces that tell stories instead of just pushing key selling points of their printers.
Space Time
Using printers as a teaching tool to further a child's love of space.
Super Hero Birthday Party
Not only can the printer create decor for your party, it can also capture memories that last.
Holiday Gatherings
Relive memories of your friends and family and print out their photos for unique place settings.
Family Cookbook
Recipes are always better when you add memories of making the food with your loved ones.
Sea of Possibilities
HP asked DesignKitchen to create a spot for their website inspiring people to print photos from their mobile devices. Our spot showed how texted photos of an adventure at the aquarium inspired one mom to turn her son's room into an underwater abode.
credits
Agency: DesignKitchen
Role: Creative Director
Associate Creative Director: Ross Fischer
Art Directors: Monica Lo, Rachael Laffin, Anna McClure, Robert Karns
Copywriter: Erik Gonzalez, Mike Nevins
Project Manager: Gigi Maaliki, Danielle Casey, Julia Vitaro
Production Assistant: Nick Goldsmith
Production: The Werehaus
Editing: New Island Media